Better bloggers continuously bring attention to material in their archives as a part of their overall blog management. One way to do this is to just be really obvious about it, like I’m doing now! You want to be constantly linking to older posts.
It’s a great way to extend the work you’ve already done, bring additional value to your readers they may not have been aware of, and it’s good for keeping the single post pages of your blog alive in search results. It’s nice to be clever and find creative ways to interlink your newer and older posts to each other, certainly.
However, by simply bringing attention to deserving older posts, you allow them to speak for themselves.
So I’ll shut up now, and let these older posts do the talking (hey, don’t worry… it’s still me!).
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Technorati Tags: blog archives, blogging, problogging
