Comments on: What Public Relations 1.0 Teaches Us about Business Blogging http://michaelmartine.com/2008/04/04/what-public-relations-1-teaches-about-blogging/ Remarkable Blog Consulting and Coaching Tue, 02 Dec 2008 20:03:14 +0000 http://wordpress.org/?v=2.6.5 By: Jazz Blogging - It’s the Notes You Don’t Play http://michaelmartine.com/2008/04/04/what-public-relations-1-teaches-about-blogging/#comment-89174 Jazz Blogging - It’s the Notes You Don’t Play Thu, 10 Apr 2008 18:27:08 +0000 http://michaelmartine.com/2008/04/04/what-public-relations-1-teaches-about-blogging/#comment-89174 [...] week on Lid’s guest post (What Public Relations 1.0 Teaches Us About Business Blogging), Deb mentioned in the comments that we shouldn’t write perfect posts, because that leaves [...] [...] week on Lid’s guest post (What Public Relations 1.0 Teaches Us About Business Blogging), Deb mentioned in the comments that we shouldn’t write perfect posts, because that leaves [...]

]]> By: Jazz Blogging - It’s the Notes You Don’t Play http://michaelmartine.com/2008/04/04/what-public-relations-1-teaches-about-blogging/#comment-89175 Jazz Blogging - It’s the Notes You Don’t Play Thu, 10 Apr 2008 18:27:08 +0000 http://michaelmartine.com/2008/04/04/what-public-relations-1-teaches-about-blogging/#comment-89175 [...] week on Lid’s guest post (What Public Relations 1.0 Teaches Us About Business Blogging), Deb mentioned in the comments that we shouldn’t write perfect posts, because that leaves [...] [...] week on Lid’s guest post (What Public Relations 1.0 Teaches Us About Business Blogging), Deb mentioned in the comments that we shouldn’t write perfect posts, because that leaves [...]

]]> By: Coffee Break http://michaelmartine.com/2008/04/04/what-public-relations-1-teaches-about-blogging/#comment-89035 Coffee Break Sun, 06 Apr 2008 23:11:50 +0000 http://michaelmartine.com/2008/04/04/what-public-relations-1-teaches-about-blogging/#comment-89035 [...] marketing tips from David Ogilvy to the sticky business of blogging.  Read What Public Relations 1.0 Teaches us About Blogging to learn about the optimal use of headlines, images, copy and [...] [...] marketing tips from David Ogilvy to the sticky business of blogging.  Read What Public Relations 1.0 Teaches us About Blogging to learn about the optimal use of headlines, images, copy and [...]

]]> By: Lid http://michaelmartine.com/2008/04/04/what-public-relations-1-teaches-about-blogging/#comment-89005 Lid Sun, 06 Apr 2008 08:02:23 +0000 http://michaelmartine.com/2008/04/04/what-public-relations-1-teaches-about-blogging/#comment-89005 Hi everyone, Sorry I haven't responded earlier, but I've spent yesterday and today looking for a new computer (my current has no battery, missing keys, a thrashing hard drive and a crashing software). Michael, first, a huge thank you for giving me a chance to appear on Remarkablogger, truly a brilliant opportunity. Thank you, thank you, thank you! @ Dave - Absolutely - Me too. The headline doesn't get me? I'm off. @ Coach Deb - I think you're right - Ogilvy on Advertising was the Twitter bible ;) @ Brett - you are most welcome! @ Melissa - I've done that as well - yet, I'm still surprised to see so many sites with no prices on them... @ Michael - my absolute pleasure! @ Eric - I LOVE 'aha' moments. I seem to have way too many though, starts to make me wonder if I really know anything at all ;) As for mixing things up - absolutely - go for it. Be bold, be daring, try something new; inject some fun. @ GeekMommy I love that you've said this. I actually agree that it is very stoneage. Problem is, sadly, I've also seen it work - and work well. Blokes still like to see a cutey - it doesn't mean the content can be useless, but if the image catches their eye, they're more likely to at least have a peek at the content...then it's up to the writer. @ Coach Deb I want more secrets from your vault :) @ James - I think you've nailed it - it has to be tasteful - of course a bit of fun is always good too. ;) @ Mike - I am rapt that it taught you something. I figure, even if it teaches one person one thing - it is very worthwhile. Thank you for that. @ James - forgot to mention this earlier - some advice for you. When you need a cutey for a post, get a woman to choose it for you. She'll be done in 10 minutes what will take you - oohh - possibly 3 hours ;) - Course, your job wouldn't be as much fun then... Hi everyone,

Sorry I haven’t responded earlier, but I’ve spent yesterday and today looking for a new computer (my current has no battery, missing keys, a thrashing hard drive and a crashing software).

Michael, first, a huge thank you for giving me a chance to appear on Remarkablogger, truly a brilliant opportunity. Thank you, thank you, thank you!

@ Dave - Absolutely - Me too. The headline doesn’t get me? I’m off.

@ Coach Deb - I think you’re right - Ogilvy on Advertising was the Twitter bible ;)

@ Brett - you are most welcome!

@ Melissa - I’ve done that as well - yet, I’m still surprised to see so many sites with no prices on them…

@ Michael - my absolute pleasure!

@ Eric - I LOVE ‘aha’ moments. I seem to have way too many though, starts to make me wonder if I really know anything at all ;)

As for mixing things up - absolutely - go for it. Be bold, be daring, try something new; inject some fun.

@ GeekMommy

I love that you’ve said this. I actually agree that it is very stoneage. Problem is, sadly, I’ve also seen it work - and work well.

Blokes still like to see a cutey - it doesn’t mean the content can be useless, but if the image catches their eye, they’re more likely to at least have a peek at the content…then it’s up to the writer.

@ Coach Deb

I want more secrets from your vault :)

@ James - I think you’ve nailed it - it has to be tasteful - of course a bit of fun is always good too. ;)

@ Mike - I am rapt that it taught you something. I figure, even if it teaches one person one thing - it is very worthwhile. Thank you for that.

@ James - forgot to mention this earlier - some advice for you. When you need a cutey for a post, get a woman to choose it for you. She’ll be done in 10 minutes what will take you - oohh - possibly 3 hours ;) - Course, your job wouldn’t be as much fun then…

]]> By: Scott Frangos http://michaelmartine.com/2008/04/04/what-public-relations-1-teaches-about-blogging/#comment-88952 Scott Frangos Sat, 05 Apr 2008 16:46:30 +0000 http://michaelmartine.com/2008/04/04/what-public-relations-1-teaches-about-blogging/#comment-88952 The more things change, the more they stay the same. The more things change, the more they stay the same.

]]> By: James- Men with Pens http://michaelmartine.com/2008/04/04/what-public-relations-1-teaches-about-blogging/#comment-88943 James- Men with Pens Sat, 05 Apr 2008 14:44:57 +0000 http://michaelmartine.com/2008/04/04/what-public-relations-1-teaches-about-blogging/#comment-88943 @ Michael - I was actually thinking of that myself. The good thing is, we choose racy pics that appeal to both women and men. We're equal opportunity photo pushers. Even in cases where we've portrayed photos of one man or one woman, we've made careful selection to ensure that the images are appealing to both genders (in different ways). Huh. And you thought choosing a sexy pic was easy. Takes hours, dude. HOURS. I love my job. @ Michael - I was actually thinking of that myself.

The good thing is, we choose racy pics that appeal to both women and men. We’re equal opportunity photo pushers. Even in cases where we’ve portrayed photos of one man or one woman, we’ve made careful selection to ensure that the images are appealing to both genders (in different ways).

Huh. And you thought choosing a sexy pic was easy. Takes hours, dude. HOURS.

I love my job.

]]> By: Michael Martine, Blog Consultant http://michaelmartine.com/2008/04/04/what-public-relations-1-teaches-about-blogging/#comment-88941 Michael Martine, Blog Consultant Sat, 05 Apr 2008 14:30:50 +0000 http://michaelmartine.com/2008/04/04/what-public-relations-1-teaches-about-blogging/#comment-88941 @ James - As a man who is attuned to sexism in its various forms (can we please have a commercial where men/fathers aren't stupid?), I can say you guys do it right. In fact, I think you're due for another one soon! :) PS: I don't mean you do <em>sexism</em> right, I mean... well, you know what I mean. @ James - As a man who is attuned to sexism in its various forms (can we please have a commercial where men/fathers aren’t stupid?), I can say you guys do it right. In fact, I think you’re due for another one soon! :)

PS: I don’t mean you do sexism right, I mean… well, you know what I mean.

]]> By: Michael Martine, Blog Consultant http://michaelmartine.com/2008/04/04/what-public-relations-1-teaches-about-blogging/#comment-88940 Michael Martine, Blog Consultant Sat, 05 Apr 2008 14:27:49 +0000 http://michaelmartine.com/2008/04/04/what-public-relations-1-teaches-about-blogging/#comment-88940 @ Mike - There weren't, until you suggested it! :) Now the idea has been posted to a draft. Can't say when, but at some point soon it will be a post. I am not the only one who has said this, but I can imagine it would be a difficult topic to search for. I know <a href="http://lorelle.wordpress.com">Lorrelle</a> has written about it. @ Mike - There weren’t, until you suggested it! :) Now the idea has been posted to a draft. Can’t say when, but at some point soon it will be a post. I am not the only one who has said this, but I can imagine it would be a difficult topic to search for. I know Lorrelle has written about it.

]]> By: Mike van Zandwijk http://michaelmartine.com/2008/04/04/what-public-relations-1-teaches-about-blogging/#comment-88931 Mike van Zandwijk Sat, 05 Apr 2008 11:21:11 +0000 http://michaelmartine.com/2008/04/04/what-public-relations-1-teaches-about-blogging/#comment-88931 Excellent sum-up which taught me at least 1 new and important lesson: include prices (as @Melissa points out perfectly what happens if one doesn't - drop it and walk away) Nice break down of Goodbye vs Good Buy" @Michael - as for "Be deliberately incomplete", loving it and though agreed, I find that hard to do; any plans for a follow-up on balancing what to reveal (and when) with what to leave open? Excellent sum-up which taught me at least 1 new and important lesson: include prices

(as @Melissa points out perfectly what happens if one doesn’t - drop it and walk away)

Nice break down of Goodbye vs Good Buy”

@Michael - as for “Be deliberately incomplete”, loving it and though agreed, I find that hard to do; any plans for a follow-up on balancing what to reveal (and when) with what to leave open?

]]> By: James- Men with Pens http://michaelmartine.com/2008/04/04/what-public-relations-1-teaches-about-blogging/#comment-88928 James- Men with Pens Sat, 05 Apr 2008 10:15:26 +0000 http://michaelmartine.com/2008/04/04/what-public-relations-1-teaches-about-blogging/#comment-88928 Every so often, we post racy pics with our content. These posts consistently outperform all other posts we have on site, no matter what the topic or subject. Consistently. However, we also use racy pics very sparingly and in tasteful ways. I think. I hope. They're tasteful to me... Every so often, we post racy pics with our content. These posts consistently outperform all other posts we have on site, no matter what the topic or subject. Consistently.

However, we also use racy pics very sparingly and in tasteful ways. I think. I hope. They’re tasteful to me…

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