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Category: Client Success Stories

Client Success Story - The Wealthy Freelancer

The Wealthy Freelancer is the newest successful client project of mine. Steve Slaunwhite, Pete Savage, and Ed Gandia are all successful freelance copywriters in their own right. Each one has a thriving business. Steve and Pete are published authors. The three combine forces in a team blog that features other contributors, as well. They [...]

When is a Blog not a Blog? Two Client Examples Showcase Blog Flexibility

Blogs are much more than online diaries. The blog format is extraordinarily flexible. It can adapt itself into all kinds of uses. This flexibility is applicable to business blogs in a variety of ways–especially if your audience isn’t even sure what a blog is. Everyone understands “announcements” or “updates” or “news,” right? No geek badge [...]

Rockin’ Posts by My Blog Consulting Clients

I’ve never done this before, and I realized it was high time I showcased some posts from my blog consulting clients:
Cousin Meag’s Killer Party Tacos by Sue Bette on Feelgood Eats
Anybody There? by Steve Yastrow.
Drinking and Mothering - Where do You Stand? on MomTini Lounge.
Video Sneak Peek of Classes at SAFS by Aaron Cohen of [...]

Client Success Story: The Mom-Tini Lounge

Amy Smith wanted her original site, The Business of Motherhood to have a blog. Like many people, Amy created the Mom-Tini Lounge blog on WordPress.com. But suddenly, the limits and restrictions of the free blog hosting service were far too constrictive for what she wanted to do with the growing motherhood blog.
In what is fast [...]

Client Success Story: Natural Chef starts Feelgood Eats Blog

The more I do blog consulting for a living, the more I am convinced that blogs are, in many ways, a key ingredient in the recipe for a successful small business nowadays. Blogs accomplish so much more than static sites ever could, and they do it so easily.
Natural chef Sue Bette offers personal chef [...]

Client Success Story: Customer Relationship Expert Steve Yastrow Starts a Blog

Author, speaker, and consultant Steve Yastrow, an expert in cultivating customer relationships, recognizes the power of blogs to help foster and strengthen customer relationships. Steve frequently writes for the Tom Peters blog, and is the author of two books, Brand Harmony and the newly published We: The Ideal Customer Relationship.

Why a blog?
Steve’s a master [...]

From Zero to Money: Choosing the Right AdSense Blog Niche

Can you make a lot of money with AdSense on your blog? Well, like most things in life, that depends. I’m not going to give you any silly unrealistic happy-talk about it, but yeah, you can make decent money with AdSense on a blog–if you choose your niche wisely and write great, informative content.
Case Study: [...]

Integrating Blogs and Existing Websites: Reuse Existing Site CSS

Background
I recently helped a California web design firm help their client establish and integrate WordPress blogs into their existing site, which the firm was redesigning for them. In other words, everything was changing all at once! It’s too early to reveal their identities, but I can provide a general overview of what was needed and [...]