New post is up at Gateway Blogging: How I Used Gateway Blogging Techniques
and Landed a Client with a Single Blog Post.
Yes, Gateway Blogging works. I use it all the time here on Remarkablogger. This blog has been my proving ground. It’s not magic, it’s proven business, marketing, and writing techniques. The Gateway Blogging Online [...]
Most of you are probably not seeing enough money from your blog to feel that it’s become a business. That’s okay. That is the experience of most people who start a blog and hope to earn money from it. You’re not alone in this, and you’re not some loser while everyone else is just laughing [...]
Yeah, I’m pushing the hell out of Gateway Blogging.
New post there today: Gateway Blogging 101. This isn’t just a blog, although, since it is about blog marketing for a business, it would be silly for it to not have its own blog.
Gateway Blogging is both a set of blogging techniques and methods designed [...]
Some of you may have noticed that blurb in the upper right corner of the page for Gateway Blogging. That’s no ad for a mystery product, it is a project of mine.
I think it just might be kind of a big deal.
The funny thing is, I almost killed it. We all have ways in [...]
January 21, 2008 – 1:08 pm
As I mentioned at the beginning of January, 2008 is gonna rock for many reasons. One of those is something I want to announce today:
Gateway Blogging - A New Way to Do Business Blogging
Gateway Blogging is a new and better way to create and run a business blog. Experienced entrepreneur, author, and business coach Greg [...]
December 8, 2007 – 10:56 am
Secret to a Successful Business Blog:
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There is a problem with business blogs. The content and the approach to business blogging seems to fall into two categories: overselling and underselling. What you want is to sell without selling at all.
It can be done, but before we talk about how, let’s make sure we understand the problem.
Overselling
The overselling business blog is [...]
November 6, 2007 – 4:55 am
1. Storytelling
Storytelling is powerful blogging. It’s also powerful marketing and sells without selling — in other words, storytelling isn’t a “hard” pressure tactic form of selling.
In my concept of Gateway Blogging, there are 2 main types of stories:
Process/progress stories
Customer success stories
2. Positioning and branding
In Gateway blogging, you show your potential and existing customers what you’re [...]
The 3 Components of Gateway Blogging:
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November 1, 2007 – 5:54 am
Note: This is a guest post by Cyndee Haydon, a Realtor who is a great example of Gateway Blogging in her niche. Even as the real estate market slows, she’s doing great! I invited her to write a guest post on her experience to show what happens when you do business blogging right and employ [...]
October 29, 2007 – 7:55 am
The roots
On October 18, I posted Gateway Blogging: A New Way to Look at Business Blogging. I made the video on October 7. But I’ve been trying to say this for nearly the whole time I’ve been blogging for entrepreneurs. I just needed a better name for it that described the premise in a way [...]
October 18, 2007 – 5:49 am
Gateway blogging is a term I created that helps to frame business blogging activities so that the blog supports the business, and not the other way around.
